Build You Own Online Business..
OK, so you have this great business idea and you’re ready to take the leap. You’ve got a little bit of money saved and a couple of months in front of you to turn this idea or passion of yours into a profitable business.
It’s either that or going back to the 9 to 5!
Join Hub 53 for our Online Entrepreneur Bootcamp!
Instead of sitting alone in your room working through on-line courses in isolation, come join us in a supportive environment creating together with like-minded people. You will have the full support of mentors and professional presenters with actual business experience who also provide individual coaching.as part of the Bootcamp.
This is a hands on approach, where the participants apply to their businesses the skills acquired during the Bootcamp, as they are learned.
Learn From The Experts
The Bootcamp is divided into two parts, each part is Two weeks long.
In Part One, we take your business idea and create a basic working website. The participants will be introduced to tools they can use to continue to build and improve the website after the bootcamp is completed.
In Part Two of the Bootcamp we introduce the main digital marketing channels: Social Media, Email campaigns, Sales Funnels, Podcasting, Video Marketing, Paid Ads and Affiliate Marketing. In addition, we present e-commerce stables like Amazon, eBay, and on-line publishing. At the end of Part Two there is a Hackathon.
INDIVIDUAL DAYS OF THE BOOTCAMPS CAN ALSO BE PURCHASED SEPARATELY
ONLINE ENTREPRENEUR STAGE 1 SCHEDULE
SAT, DAY 1 - ARRIVAL, INDUCTION + WELCOME DINNER
SUN, DAY 2 - SUNRISE HIKE TO DOI SUTHEP
MON, DAY 3 - CONCEPTUALIZATION: Positioning yourself in the marketplace; Understanding your Target Audience; Positioning yourself in the mind of the consumer; Tell a unique story; Finding a niche; Why should you pick a niche? How do you find your niche? What’s a tribe? Why do you need to find one? Leading your Tribe.
TUES, DAY 4 - BRANDING: Your Core Values; Mission & Vision; Brand personality; Brand Promise; Start with the WHY; Master your Back Story; Authenticity; Vulnerability; Logo; Color Palette; Typography; Imagery; Brand Style Guides.
WED, DAY 5 - COPYWRITING + ELEVATOR PITCH
THURS, DAY 6 - SEO: Learn about Onsite SEO; Technical SEO; Offsite SEO; SEO Mastery Tips; Key words.
FRI, DAY 7 - MARKETING CONTENT: A shift in the way we communicate; Information overload; The Know - Like - Trust formula; Content is your currency; How to get people to love you? Provide Value; Pick your main platform; Facebook; Instagram; LinkedIn; YouTube
SAT, DAY 8 - GROUP OUTING
SUN, DAY 9 - DAY OFF
MON, DAY 10 - WEBSITE DEVELOPMENT 1: Set up Wordpress setup + wireframe + image dimensions. Choosing hosting provider; Sitemap; Wireframe; Choosing a theme; Setup Wordpress.
TUES, DAY 11 - PROFESSIONAL PHOTOGRAPHY: Composition rules; Classic mistakes and how to avoid them; How to take better photos; Types of photography for social media; Different kinds of photography style; Tips to find your photography type and style; Editing fundamentals; How to achieve that professional look in Lightroom.
WED, DAY 12 - VISUAL MARKETING: What is Canva & Why do you need it?; Setting up your account; Getting started with Canva; Canva Pro; a Profile Picture; a Facebook Cover; an Instagram Quote; Convincing Thumbnails.
THURS, DAY 13 - WEBSITE DEVELOPMENT 2: Learn how the visual composer is working. What are the basic function of wordpress. Demo will be imported; Menu will be setup and also the main pages.
FRI, DAY 14 - WEBSITE DEVELOPMENT 3: Participants will learn how to finish their own website. They will be able to customize the website and integrate content into the 4 main pages.
SAT, DAY 15 - WRAP UP + CHECKOUT
ONLINE ENTREPRENEUR STAGE 2 SCHEDULE
SUN, DAY 1 - ARRIVAL, INDUCTION + WELCOME DINNER
MON, DAY 2 - SOCIAL MEDIA MARKETING: Choose the right networks; Secure your social handles ; Develop a consistent visual identity; Define your voice; Use your bio/about sections creatively; Set some guidelines for post formatting; Cross promote your profiles. The importance of Reviews & Testimonials; Dealing with negative reviews; Word of Mouth Marketing.
TUES, DAY 3 - EMAIL MARKETING: is one of the most effective ways to reach and engage your audience. We will look at why every small online business needs to develop an email marketing strategy, the importance of growing your list and list management, and how to create offers and promotions. We will look at how Email marketing allows you to personalise your messaging and tailor messages based on customer actions. We will also cover how to segment your audiences to ensure that the right leads are getting the right type of information at the most effective times.
WED, DAY 4 - SALES FUNNEL: Learn how to break down the customer journey starting with the “awareness” stage (when they first learn about your business) to the “purchase” stage (when they’re ready to buy your product or service)
THURS, DAY 5 - AUDIO / PODCASTING: How to record with devices you already own; edit it with reaper; how to use eq, compression, gates, de-noisers, limiters.
FRI, DAY 6 - VIDEO MARKETING: The dominant format; Why you need video; YouTube as the #2 Search Engine; What gear do you need to create video? Live Video; Short Videos; Ephemeral Videos; Generate content ideas; Define your format; Shoot; Edit; Publish; Promote; Repeat.
SAT, DAY 7 - GROUP OUTING
SUN, DAY 8 - DAY OFF
MON, DAY 9 - PAID ADS + AFFILIATE MARKETING: Offer and vertical selection; Types of traffic: how to make them work; Tracking and Measuring Your Marketing Efforts; Sales Funnel; Introduction to Paid traffic; Types of paid traffic.
TUES, DAY 10 - AMAZON: Amazon MERCH, FBA and Kindle.
WED, DAY 11 - E-BAY: How to open an account and sell on E-Bay.
THURS, DAY 12 - HACKATHON
FRI, DAY 13 - WRAP UP + CHECKOUT
Why our Bootcamp is the smart way:
Learn how to build your own Online Business
Learn to create your PASSIVE income.
Less anxiety, confusion, procrastination
Plug into a thriving community of entrepreneurs
Accountability and group support